Customer Olytics Data

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Summary

An api available to our olytics clients.

For a given omeda customer id and set of olytics/behavioral search parameters, this API will return olytics behavioral data matching those parameters.

General Technical Requirements

The following technical requirements apply to all requests for this API.

Base Resource URI

Production: https://ows.omeda.com/webservices/rest/brand/{brandAbbreviation}/customer/{customerId}/olytics/* Testing: https://ows.omedastaging.com/webservices/rest/brand/{brandAbbreviation}/customer/{customerId}/olytics/*

brandAbbreviationis the abbreviation for the brandcustomerIdis the Omeda customerId of the customer in question

HTTP Headers

The HTTP header must contain the following elements:x-omeda-appida unique id provided to you by Omeda to access your data. The request will fail without a valid id.content-typea content type supported by this resource. See Supported Content Types for more details. If omitted, the default content type is application/json.

Content Type

The content type is application/json.JSONapplication/json

JSON is the preferred data exchange format, because it is lightweight and, in most cases, faster to process and utilizes less bandwidth. There are many available open-source JSON libraries available. See json.org for details.

Supported HTTP Methods

There is one HTTP method supported:POSTSee W3C’s POST specs for details.

Look Up Olytics data for a given customer and search parameters

Retrieves an array where each element represents a page view recorded by olytics.fire().

POST Body

The following tables describe the search parameters available.

Element Name

Optional?

Data Type

Description

Element Name

Optional?

Data Type

Description

BehaviorId

no

String

The encrypted-behavior-id is passed in the olytics.fire() function. Usually a client will have a different once for each of their websites.

BehaviorAttributeType

no

String

The Behavior Attribute Type (olytics field) that you wish to search for matching customers. The Behavior Attribute Type is passed in the olytics.fire() function. Some common attribute type would be “tag”, “category”, “Olytics Tag”, and “Olytics Category”.

BehaviorAttributeValue

no

String

The Behavior Attribute Value(olytics valid value) tied to the Behavior Attribute Type. The Behavior Attribute Value is the open-text field passed in the olytics.fire() function.

VisitDateStart

no

Date (yyyy-MM-dd HH:mm:ss)

A required field that searches for olytics page views that happened *after* this date. So if the user passes 2019-06-01 00:00:00 – the API would only return customers whose visits happened after June 1st at 12:00AM CST.

VisitDateEnd

yes

Date (yyyy-MM-dd HH:mm:ss)

An optional field that searches for olytics page views that happened *before* this date. So if the user passes 2019-09-01 00:00:00 – the API would only return customers whose visits happened before September 1st at 12:00AM CST.

Sample Search Post Body:

{ BehaviorId: "1906A2455689A3K", VisitDateStart: "2019-06-01 00:00:00", VisitDateEnd: "2019-09-01 00:00:00", BehaviorAttributeType: "Olytics Category", BehaviorAttributeValue: "pure olytics 3.0 category - staging" }

Field Definition

The following tables describe the hierarchical data elements.

In addition to the below elements, a SubmissionId element will also be returned with all responses. This is a unique identifier for the web services response. It can be used to cross-reference the response in Omeda’s database.

Elements

Element Name

Optional?

Data Type

Description

Element Name

Optional?

Data Type

Description

Data

no

array

An array of olytics page view data points.

Data Elements

Element Name

Optional?

Data Type

Description

Element Name

Optional?

Data Type

Description

OperatingSystem

yes

String

The operating system of the visitors device when they viewed the page.

DeviceType

yes

String

 The device type  of the visitors device when they viewed the page.

Browser

yes

String

 The browser the visitor was using when they visited the page.

ReferringDomain

yes

String

The URL the visitor was on previously that lead them to your page. If referring domain is no found – this generally indicates the visitor made it to the page via a click on an email client (outlook for example).

PageTitle

yes

String

The page title for the given page view.

IpAddress

yes

String

The IP Address of the visitor.

VisitDate

yes

Date

The date/time of the page view (Central Standard Time – yyyy-MM-dd HH:mm:ss).

Url

no

String

The URL or the page view, excludes parameters.

Success Response Example

{ "SubmissionId": "7E9980DD-0447-4C22-B1FE-9DF4C10648C3", "Data": [{ "OperatingSystem": "Windows", "DeviceType": "Personal computer", "ReferringDomain": "", "PageTitle": "Personalized Content - Omail Publishing - olytics 3.0", "IpAddress": "10.3.14.25", "VisitDate": "2019-01-10 11:35:51", "Url": "https://olytics.omedastaging.com/olytics/staging/omp/example2/index.html", "Browser": "Firefox" },{ "OperatingSystem": "Apple", "DeviceType": "Personal computer", "ReferringDomain": "facebook.com", "PageTitle": "Personalized Content - Omail Publishing - olytics 3.0", "IpAddress": "10.3.14.22", "VisitDate": "2019-02-10 11:35:51", "Url": "https://olytics.omedastaging.com/olytics/staging/omp/example2/index.html", "Browser": "Internet Explorer" }] }